Returning to her model roots, Alexa Chung is putting her long legs and striking gaze on display for Pepe Jeans. InStyle.co.uk has just released the black-and-white images, and the Brit It girl looks almost unfairly cool hanging out on Portebello Road. This campaign marks the second time Chung has lent her face to the brand. Actor Jon Kortajarena and model Gaspard Menier round out the genetically blessed cast.
Alexa Chung’s newest ads for Pepe Jeans just debuted and the budding British style icon looks effortlessly chic. Looking one part sweet schoolgirl in collegiate cardigans and plaid skirts and another part hipster in edgy leather jackets and denim button-downs, the former MTV host models the Fall 2010 collection alongside male models Jon Kortajarena and Gaspard Menier. Click through our gallery to see more of Chung’s ads.