After indulging over the holidays, our thoughts are firmly turning to our New Year workout regime, and a chic new workout wardrobe. Luckily Stella McCartney and Adidas have come up with the goods in the form of brand new range: StellaSport.
Following on from the success of Adidas by Stella McCartney—which celebrates its 10th anniversary this summer—StellaSport will cater for a younger market and check in at more affordable price points, WWD reports.
Like its sister range, StellaSport promises to look as cool during a workout as it will on the streets, and will comprise everything from colorful apparel to accessories and sneakers. Think patterned leggings, preppy over-the-knee socks and carry-all backpacks.
“It takes the Stella girl from the campus to the club and finds a link in sport and technology without sacrificing style,” McCartney tells WWD. “There are signature moments, like our new self-laced sneakers, that give individual personality. These pieces are designed to complement your life and be totally realistic that fashion and sport technology are here to stay as a huge part of our life and wardrobes, and this is the attitude we are shouting about.”
The range drops on Jan. 15 at adidas.com/stellasport and in Adidas, Topshop, and Nordstrom stores. Not long to wait, gym bunnies!