Penélope Cruz is once again stepping both in front of and behind the camera for L’Agent by Agent Provocateur. Cruz, who co-designs the lingerie line with her sister Mónica (alongside Agent Provocateur creative director, Sarah Shotton), wrote and directed the label’s steamy autumn/winter 2014 campaign video. Perfectly encapsulating the vivacious sex appeal and youthful sass of the brand, the actress herself takes front and center in the ad.
While there’s no sign of Javier Bardem in the campaign’s sneak peek—he starred in Cruz’s first directorial endeavor for the line—the clip is chock-full of lingerie-clad models. In the recently revealed 20-second teaser (above), Cruz drives a red Cadillac into a desert filled with women while wearing a red leopard-print bra. Handsome male model Jon Kortajarena crawls across the sand in need of water and assistance, but sees the bevy of beauties stripping down in the distance instead.
What will happen next? To find out, look for the full film on Aug. 1, when it will released on lagentbyap.com.