It looks like Adidas has nabbed another major star to add to their roster of upcoming collaborations! Kanye West recently inked a deal with the athletic brand to design his own line (after breaking ties with Nike last year, who previously released sneakers by the hip-hop star). During the Adidas global brand conference in Germany on Monday, West announced that there will be new and much-anticipated YEEZi sneakers coming in June from the label.
“To get to the point to be able to make your own shoe and have people react to it was such an amazing feeling that I could never let that go,” West said at the conference. “Adidas was the company that was experienced and brave enough to give me the opportunity to create.”
Adidas confirmed a partnership with Pharrell Williams last week, which has us predicting that the brand is headed for some major success with these two style stars on board. If the frenzy for West’s past footwear designs is any indication, the launch is sure to be big. We just have one question: Is it June yet?