Kenny Chesney’s music has helped shape memories for all of his fans, and now, the country star wants your assistance in helping those with Alzheimer’s or dementia remember the memories they have lost. In an effort to bring awareness to the non-profit Music & Memory, Chesney recorded a PSA asking fans to donate used iPods to the organization, which it then personalizes for patients with songs that can help trigger lost memories. Over 140 care facilities around the U.S. and Canada are participating in Music & Memory’s project, with the aim of helping patients remember moments from their past, communicate more effectively, and ultimately lead an improved quality life. To learn more about how you can donate, or to volunteer, visit musicandmemory.org.

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