Saks Transformed Its Building Into a Super Cool Holiday MovieNov 20, 2012 @ 2:30 pm
Saks Fifth Avenue transformed its New York flagship store into a movie screen at last night’s holiday windows unveiling for a two-minute film called “Snowflake Spectacular,” and spectacular it was! To create the mesmerizing lifelike 3D images that altered the look of the building itself—which included windows looking like they opened and closed to the music and gifts stacked to the sky, all set to the upbeat portion of “Christmas Eve/Sarajevo” by the Trans-Siberian Orchestra—Saks used a custom-made six-projector system. And you don’t have to be in New York to watch it! See the projection above—it will certainly put you in the holiday mood.
Plus, see more of this year’s holiday windows!