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Blake Lively (in a sparkly Gucci cocktail dress) gave her Savages co-star Salma Hayek a tight squeeze as she unveiled Gucci’s Première fragrance at Hotel Cipriani in Venice, Italy, where both were in town for the Venice Film Festival. As a spokesperson for the label, Lively also stars in a glam commercial for the new perfume. Click through to the gallery see who else hit the party circuit this past weekend.