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Madonna’s makeup artist Gina Brooke teamed up with Make Up For Ever to create a custom lip color for the pop star’s MDNA tour—and now it’s moving from the stage to the store! Aqua Rouge #8, the crimson hue with extra staying power made especially for her Madgesty, will be available for $24 at sephora.com starting August 9th. “I wanted to come up with a perfect, pure red lip color that would exude confidence and beauty,” Brooke said. “To me, the shade looks iconic, which is the perfect word to define Madonna and her career.” We agree—pucker up!

Plus, see more celebrity lipstick tips.

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