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H&M to Open New High-End Stores in 2013
Apr 4, 2012 @ 1:05 pmH&M is getting into the luxury retail game! The brand recently announced its plans to open a chain of higher-end stores in 2013, and now the venture has an official name—“& other stories.” This isn’t the first time H&M has dabbled in luxury goods. The Swedish retailer is launching an eco-friendly red carpet collection on April 12th, and pieces in the line have already made appearances on Michelle Williams, Viola Davis, and Amanda Seyfried. Tell us: Are you excited for “& other stories”?
See H&M’s red carpet collection!
MORE:
• H&M’s Fashion Star Looks
• How Celebs Wear Marni for H&M!
• Michelle Williams’ H&M BAFTA Awards Gown
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-Poetry on April 6th, 2012