O by Kim Ovitz
John Shearer/WireImage; Courtesy Photo (2)

Katharine McPhee, Olivia Wilde, Emily Blunt are just a few of the many celebrities who have taken a liking to Kimberly Ovitz’s body-hugging minimalistic designs. And while the designer’s creations are priced in the hundreds, this season she’s launching O by Kimberly Ovitz, a lower-price line of easy-to-wear super-soft pieces with every item under $200. “It’s important to me to have accessible, casual clothes,” Ovitz told InStyle.com. “This collection is effortless. You can dress it up and throw it on with heels or you can dress it down and you wear it with flip flops. That’s what is so great—it’s so versatile, you can even wear it to bed.” See a selection of her O line in the gallery, and shop it at kimberlyovitz.com.

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