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At midnight tomorrow, Jennifer Lopez launches her seventh fragrance, Love and Light ($58/2.5 oz, HSN.com after July 2nd)—a brand new scent available exclusively on HSN. “I wanted to create a fragrance that was less about the world around you and more about your inner light,” Lopez said of her woody, floral scent. “It’s about how you feel inside, it’s not about your outside world.” But why did she decide to sell it through HSN? Point blank: it’s a celebrity fragrance powerhouse! When Mary J. Blige launched her fragrance, My Life, last August, she shattered records by selling more than 60,000 bottles in less than a day. Click “See the Photos” to see how other celebrity fragrances measured up.

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