Melissa Rivers Launched a Shopping SiteMar 31, 2011 @ 3:15 pm
Television host and Fashion Police executive producer Melissa Rivers loves a good deal, which is why she just launched a site to make scoring bargains easier. Enter Shoparatti.com, her new website that pulls together the top items from over 80 daily deal sites, so you don’t have to go through dozens of e-mail alerts in your inbox. “My e-mail gets so clogged up with deal newsletters and I don’t have time to read half of them, if any,” Rivers told InStyle, adding that she had already received 18 deal e-mails before noon. “I would miss this and that and it was frustrating. Out of convenience, I wanted to put them all in one place, so you don’t have to miss out on great deals.” As editor of the site, which she launched with partner Gregg Alexander, Rivers goes through the flash sale and group deal sites and picks her favorites to feature (today Rue La La’s Marc Jacobs rainboot sale is one of the featured sales). “My picks are based on quality,” Rivers explained. “I also look for things that are on trend and great basics.” Sign up for Shoparatti.com alerts through Facebook, Twitter, or its mobile phone application. You can also receive a newsletter (but you may not want another one of those!).
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