What do Rihanna, Christina Hendricks, and Emma Stone have in common? They’re all gorgeous ladies with red hair! And according to an article written in The New York Times, auburn is the hottest shade this season. Red-headed sirens have been spotted everywhere from the Mulberry runway to magazine covers to our television screens on Sunday nights. Mad Men stylist Lucia Mace said, “Out of all the colors it makes the most statement—it infers personality. Red is wild, sexy and powerful.” We couldn’t agree more!

Want to see red? Try on a ginger-hued hairstyle in our Hollywood Makeover Tool!