Dimitrios Kambouris/FilmMagic

Alexander Wang has asked his friend (and rock and roll heir) Zoe Kravitz to star in the Fall ad campaign for T, his ultra-soft, ultra-cool basics line. The young actress is a fan of Wang’s designs and was escorted by the designer at this year’s Met Ball wearing a custom creation he did for the Gap (left). But don’t expect to see the campaign debut in any magazine: According to WWD, the ads, in which Kravitz models alongside Max Motto, will be revealed in old-fashioned poster form on the streets of New York City this Thursday.