Time Inc. digital Studio; Courtesy of Sephora

Our favorite one-stop beauty retailer has gone mobile: Sephora just announced the launch of its first web site for smartphones. The mobile web will allow users to browse and shop beauty products from their phones, find the closest store location from anywhere in North America, and will suggest goodies suited to your taste based on your previous purchases. Expect a full-fledged iPhone App for the store to launch in October, but you can download the mobile site now.