Liv Tyler & Chess Champion Team Up for G-StarJul 12, 2010 @ 1:32 pm
Liv Tyler has debuted her second round of ads as the face of denim brand G-Star Raw. But this time, Tyler is not alone as the brand’s ambassador: joining her is world chess champion Magnus Carlson, who’ll be the face of the men’s line. Together, the beauty of Tyler and the intelligence of Carlson create “combination of contrasting and unexpected elements…that is one of G-Star’s key philosophies,” the brand said in a statement. Both Tyler and Carlson are seen modeling the label’s signature distressed denim as well as the new Correct Line range, which features pieces like tailored jackets. And if you’re in NYC this fall, Carlson and the G-Star models will be hosting a chess competition at the super-trendy Cooper Square hotel to help promote the fall collection on September 10. To see the rest of Tyler’s ads and one of Carlson’s, click through our gallery and then tell us what you think in the comments below.