Proenza Schouler Debuts J Brand Jeans on RunwayFeb 18, 2010 @ 10:00 am
Proenza Schouler debuted the jeans from their exclusive collaboration with cult denim label J Brand at their Fall 2010 show last night. The high-rise skinny jeans are made of Japanese stretch denim that is graphic-printed and then hand-painted to accentuate texture and dimension. “Everyone we know wears J Brand. It was an easy choice,” Lazaro Hernandez and Jack McCollough said in a statement. The limited-edition jeans will hit stores mid-July, and we’re definitely predicting a waiting list!