Beyonce Heats Up N.Y.C. at Fragrance LaunchKevin Mazur/Getty
Feb 3, 2010 @ 11:00 am

Beyonce celebrated the launch of her first fragrance, Heat, with a fierce party last night in New York City. The musical powerhouse, fresh from winning six Grammys on Sunday, arrived in a stunning ruffled Marc Bouwer dress and posed with her signature scent. When it came to the inspiration for the fragrance, Beyonce looked to her music. “I wanted it to make women feel like they can conquer anything when they walk in the room,” she told us. “When I write my songs, that’s what I try to do—write songs that are fun but also make you feel confident.”

Enid Portuguez with reporting by Patricia Tortolani

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